How to Know If Your Curls Are Dehydrated
If you’ve been wondering how to know if your curls are dehydrated, the answer is usually right in front of you—your hair is showing you the signs every single day.
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Hair Care as Self-Care: Why the Time You Spend on Yourself Matters
In a world that moves fast, taking time for yourself can feel like a luxury. But the truth is, self-care is not selfish, it is necessary. For many of us, hair care is one of the most personal…
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Definition vs. Volume: Why Not Both?
If you’ve ever struggled with flat curls or frizz that won’t cooperate, you’re not alone. One of the most common curly hair challenges is finding the balance between definition and volume. …
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Easter Hairstyles: Fresh, Fun & Fabulous Looks for Natural Hair
Easter is more than pastel outfits and sweet treats—it’s the perfect moment to refresh your look and embrace styles that feel new and uniquely you. Whether you're heading to brunch, church, or…
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Why Your Hair Care Routine Should Travel With You
Traveling with natural hair is easier when your routine goes with you. Discover why moisture, consistency, and travel-friendly essentials like the Moisture Boost Kit and new On The Go Kit.
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A Spring Playlist and Step-by-Step Curly Hair Wash Routine
As spring begins, it’s the perfect time to start fresh, feel renewed, and try something new. And when it comes to switching up your look, the best place to start is with freshly washed hair.…
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From Funky to Fresh: Your Anytime Scalp Refresh
Life gets busy, but your hair doesn’t have to be funky. From intense workouts to protective styles that stay in for weeks, your scalp can sometimes need a quick refresh between wash days….
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Sisterhood Is Power: Celebrating the Women Who Lift Us Higher
There is power in a woman but we are even stronger together. This International Women’s Day, we’re celebrating the strength, brilliance, and beauty of women everywhere.
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Soul Bounce Is Now In-Stores Nationwide
We are excited to share that Soul Bounce is now available in stores nationwide. You can find our curl defining mousse at CVS, Target, Walgreens, H-E-B, and Sally Beauty.
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Healthy Hair > Hair Resolutions: The Routine Your Curls Need
Every year we make hair resolutions: grow it longer, reduce breakage, define curls better, fight frizz. But healthy curls don’t need resolutions. They need a consistent, moisture-focused…
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Celebrating 100 Years of Black Hair History
Black hair has never been JUST hair. For centuries, it has been a symbol of our history, heritage, resistance, and pride. From early 20th century pressing combs to today’s natural hair…
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Inspiring Advances in Breast Cancer Treatment
There’s a wave of optimism sweeping through the world of cancer research this year, especially in the field of breast cancer. Scientists are making meaningful strides in developing smarter…
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